CONTACT click to email me *pr friendly
Hi, I'm Joan. I'm a 31 year old Korean-American who loves skincare a WHOLE lot, and makeup a WHOLE lot too. When I'm not busy basting my face with essences, ampoules, serums, and face masks galore, you can find me on the yoga mat or surfing Soundcloud and Spotify.
Kinseng stands for "K-beauty" "Inseng". And in Korean, "Inseng" means "Life".
So my math skills tell me that Kinseng = K-beauty Inseng = K-beauty life.
My motivation for this blog is to share my love for the Korean beauty life and promote great skincare to my readers so we can all have beautiful, healthy skin. By "Korean beauty life", I mean the practice of a lengthy (but not for the sake of being lengthy) skincare routine full of targeted treatments for my/our skin problems. I feature many Korean products, but there are some Taiwanese, Japanese, and western cameos that will make their way onto the blog.
my skin type: NC15 | dry, aging, pesky pores
my current PM skincare routine: acid routine here regular routine here
If you're new to K-beauty or taking care of your skin, check out my beginner's guide.
1 weekly skincare review
Sundays - New K-beauty skincare and makeup launches
Biweekly on Fridays - Noteworthy K-beauty hits on Korean language forums
When in season - Get It Beauty viewing guides in English
WHO READS KINSENG?
Beauty mavens aged 18 to 35 from all over the world including the U.S., Canada, U.K., Germany, Singapore, and Australia.
Join 450+ other K-beauty, skincare, and makeup fans and follow along!
MY PROMISES TO YOU
I always disclose press samples, and these products get the same thorough review as products I have purchased. My opinion cannot be bought.
This blog uses affiliate links as per my disclaimer. I do not recommend or link products that I do not enjoy using or would not purchase myself. Thank you in advance if you shop through the links, as it helps to support this blog.